Run-O-Meter is a self-initiated app concept project exploring the intersection of brand identity and user experience for a running app. I developed the app concept end to end, from user flows and wireframes to the full visual identity, including logo, color palette, typography, and screen design, for both iOS and Android. The concept was validated through moderated usability tests with five participants, whose feedback informed refinements to visual hierarchy and readability.
Free project
2020
Research, UX Concept, User Tests, Final UI
Sketch, FlowMapp, Illustrator